A Story of Blockchain and Wellness
I learned about non-fungible tokens in early 2017 at a well known crypto conference in New York City. Having just supported the launch of a token on the Ethereum blockchain and seeing the power of this new technology, I was deep into the rabbit hole — learning about all things blockchain and crypto. I distinctly remember hearing about Crypto Kitties during the conference and thinking…”that’s strange who would want to buy a digital cat?” Geez, was I wrong!
Fast forward to present day; this evening I attended a BitBasel NFT event in Miami along with 100+ other people. What I found interesting about this event as opposed to the crypto events from years past was that the people were from all walks of life. Musicians, artists, collectors, dreamers, you name it they were there and very much part of the conversation.
This is why NFTs can be what helps us bring crypto mainstream. Anyone can become part of the movement, we all have something unique to share with the world and now we have the means to do it digitally. The mechanics are still somewhat of a mystery, but companies are sprouting up to help make it a smoother, easier, less time and tech intensive process.
Our wellness company is now exploring ways to incorporate NFTs into our business. The most obvious place to start is by offering our 30+ Leaders (many of whom are artists and musicians) support with minting their own tokens and selling them in a marketplace. In the future we could gift Founding Leaders with an 8evolve NFT or encourage Members to join our platform to receive a special NFT in exchange for committing to their wellness practices. The sky is the limit!
And news flash, as I was reminded tonight: NFTs are not considered securities, so what are you waiting for?
Let’s learn, play, evolve!
